Hickory Brand House
For Artists & Their Teams
World-Class Merch.
Zero Inventory.
Pure Revenue.
Hickory Brand House builds custom merch programs for artists of every size, from your first drop to your biggest tour. Print-on-demand, fan-ready storefronts, and membership systems, all run from our studio in Nashville, Tennessee.
Trusted by Brands You Know
Why HBH
Built for Artists.
A full merchandise infrastructure, without any of the traditional risk, overhead, or complexity.
No Inventory Capital
Every item is printed on demand. You never buy stock upfront. Zero warehouse, zero dead inventory.
Activate in Days
Capture viral moments and career milestones fast. Launch a new drop in days, not weeks or months.
Turnkey Storefront
Your fans get a compelling, simple page to shop from. We handle Shopify integration. No store setup needed.
Fan Club Ready
We integrate with your existing community or build one from scratch. Memberships, forums, exclusive content.
S–5XL Inclusive Sizing
World-class apparel available in sizes small through 5XL. Every fan welcome.
Recurring Revenue
Monthly service fees are deducted from your merch sales automatically. As long as you're selling, there's nothing out of pocket.
The Process
How It Works
01
We build your page
A custom, branded landing page goes live for your fans in days.
02
You drop product
We design and stage your apparel. You approve. It goes live instantly.
03
Fans shop on demand
Orders flow through our native Shopify integration. We print and ship every order.
04
You collect revenue
Revenue hits your account on a regular cadence, net of any service fees.
Artist Tiers
Built for Every Stage
Whether you're playing your first local show or headlining a national tour, we have a program that fits.
The Revenue Model
Sell merch. Collect revenue. Pay nothing out of pocket.
Monthly service fees are automatically deducted from your merchandise revenue. As long as you're selling, there's nothing to pay. You simply receive a recurring check from your brand.